Business Model Canvas
Who are your key partners and suppliers?
What key actions are required to create value?
What value do you deliver to the customer?
What relationships do you establish with customers?
Who are you creating value for?
Product & Engineering4 people
Growth & Content2 people
Organic & Viral
ASO & App StoreCPM
Word of Mouth & Viral SharingCPM
Blog & YouTube SEOCPM
Paid Channels
Meta AdsCPM
TikTok AdsCPM
Google UACCPM
technology
Cloud & AI Infrastructure2K ₸/month
Dev Tools & Testing300 ₸/month
Speech API Costs0 ₸/month
content
Course Content Creation2K ₸/month
Операционные
Customer Support600 ₸/month
Payroll
Product & Engineering4 people
Growth & Content2 people
Customer Acquisition
Organic & Viral3 subchannels
Paid Channels3 subchannels
Total for period: 1.2 M ₸
services
Language Certification Tests4 ₸ / month
Live Tutoring Marketplace (15% take)4K ₸
partnerships
B2B School & Corporate Licenses10K ₸
in_app
Specialty Course Packs2 ₸ / month
Total for period: 748K ₸